Do You Have the Foundations of a Great Brand?
I’ve spent the last 20+ years working on and developing brands and I have seen how much the word ‘Brand’ has transformed during that...
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Dionne Smith
- Aug 11, 2020
- 4 min
Adapting to the ‘New Normal’ of life with Covid-19
At the start of this year, like you, I was hopeful for the new decade and starting afresh...
20 views0 comments
Dionne Smith
- Nov 5, 2019
- 3 min
Developing the Trust, Value & Confidence to Sell Yourself as a New Entrepreneur
As an entrepreneur who didn’t come from a sales background, this was one of the areas I found the most challenging when I started my...
15 views0 comments
Dionne Smith
- Oct 15, 2019
- 4 min
Do you have what it takes to start and maintain a business using your expertise?
According to an article in the Telegraph, 660,000 new companies are registered in the UK every year, which is equal to 70 new businesses...
20 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Nov 4, 2018
- 6 min
The Real Cost of Starting & Maintaining Your Business: Part 2 – Maintaining Your Business Online
In part 2 of this article, I felt it pertinent to focus on the costs of maintaining your business online because whether you have a...
18 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Oct 29, 2018
- 4 min
The Real Cost of Starting & Maintaining Your Business: Part 1 – Starting Up
If you look at most social media adverts from internet marketing experts, it’s not difficult to get caught up in thinking that stating a...
16 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Sep 17, 2018
- 4 min
Starting a Successful Coaching or Consultancy Business – Part 2
Overcoming the Misconceptions of Starting Your Coaching or Consulting Business If you are thinking about getting into coaching and...
25 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Jul 22, 2018
- 4 min
Implementing Visibility & Client Creation Tactics for Business Growth
The only way a business survives is for it to implement a growth strategy that maintains a steady stream of clients to increase cash-flow...
35 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Jul 22, 2018
- 3 min
It's Your Time to Shine!
If you’re in the service industry and you’ve been thinking about starting a business or you have just started one, focusing on your brand...
33 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Mar 25, 2018
- 4 min
Death of the High Street!
It seems like almost every week there is another brand cutting jobs and closing stores around the UK and no doubt other countries are...
14 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Feb 23, 2018
- 3 min
Finding Your Success Formula
When I started my business, I had all sorts of ideas about what I wanted to do and how I wanted to do it. Having come from a background...
16 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Jan 17, 2018
- 5 min
Brand Strategies – What, Why, When, How!
When it comes to business branding, there are several motivations for developing a brand strategy. In this article, I highlight three of...
28 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Dec 13, 2017
- 4 min
Is Your 2018 Campaign Calendar Ready?
Yep – the New Year is only now less than three weeks away and if you haven’t started your campaign plan for 2018, you need to make that...
7 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Jun 28, 2017
- 3 min
Bridging the Gap Between Personal & Corporate Branding
Building a brand is about developing an idea, an image and a perception into a preference for a product or service. Only in more recent...
38 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Mar 20, 2017
- 4 min
A Brand – to be or not to be, that is the question!
Starting a business is one thing, building a brand is quite another! There are so many different ways to start a business and as...
22 views0 comments
Dionne Smith, Director DPS Brand Consultancy Ltd
- Mar 8, 2017
- 5 min
Employees - Are You Valued by Your Employer?
The ‘employee mindset’ is changing as are the environments in which we work. There are a lot of amazing companies that really understand...
11 views0 comments
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