5 Ways to Build Credibility with Social Proof
Credibility can be one of the most important parts of building authenticity for your brand, allowing you to connect with the right...
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Dionne Smith
- Sep 21, 2020
- 4 min
Do You Have the Foundations of a Great Brand?
I’ve spent the last 20+ years working on and developing brands and I have seen how much the word ‘Brand’ has transformed during that...
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Dionne Smith, Director DPS Brand Consultancy Ltd
- Jan 26, 2018
- 3 min
Leadership, Power, Influence, Reputation but most of all Responsibility
I’m honoured to be able to work with some great individuals and business owners to help them learn how to use their talent/skills,...
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Dionne Smith, Director DPS Brand Consultancy Ltd
- Jan 17, 2018
- 5 min
Brand Strategies – What, Why, When, How!
When it comes to business branding, there are several motivations for developing a brand strategy. In this article, I highlight three of...
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Dionne Smith, Director DPS Brand Consultancy Ltd
- Jun 28, 2017
- 3 min
Bridging the Gap Between Personal & Corporate Branding
Building a brand is about developing an idea, an image and a perception into a preference for a product or service. Only in more recent...
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Dionne Smith, Director DPS Brand Consultancy Ltd
- Mar 20, 2017
- 4 min
A Brand – to be or not to be, that is the question!
Starting a business is one thing, building a brand is quite another! There are so many different ways to start a business and as...
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Dionne Smith, Director DPS Brand Consultancy Ltd
- Mar 8, 2017
- 5 min
Employees - Are You Valued by Your Employer?
The ‘employee mindset’ is changing as are the environments in which we work. There are a lot of amazing companies that really understand...
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