Dionne Smith, Director DPS Brand Consultancy LtdMay 213 min5 Ways to Build Credibility with Social ProofCredibility can be one of the most important parts of building authenticity for your brand, allowing you to connect with the right...
Dionne Smith, Director DPS Brand Consultancy LtdMay 174 minHow to Differentiate Yourself and Your Business Standing out from the competition is something all businesses strive for because they need to be able to show why customers should use...
Dionne Smith, Director DPS Brand Consultancy LtdApr 113 minWhy Every Business Needs Attractive Branded ContentI speak a lot about brand identity, and when you think about the businesses that really take the time to invest in ensuring they can...
Dionne Smith, Director DPS Brand Consultancy LtdOct 12, 20214 min9 Ways to Improve The Success of Your Marketing DNAIf you're marketing is just not bringing you the results you are expecting, there may be a simple solution.
Dionne Smith, Director DPS Brand Consultancy LtdOct 5, 20213 minSharing Your Expertise As A Coach or ConsultantThink about the ‘advice’ you’ve had from all sorts of people giving you their views, opinions and guidance as you were growing up -...
Dionne Smith, Director DPS Brand Consultancy LtdSep 15, 20215 minWhy Building Your Brand Visibility is So Important?When you're running a business in this very digital world that we now live in, it's important to be seen and heard among all the millions...
Dionne Smith, Director DPS Brand Consultancy LtdSep 8, 20213 minClient/Customer Profiling Part 2 - Developing Your Ideal Client/Customer AvatarsFollowing on from my previous article ‘Client/Customer Profiling Part 1 – The Boston Matrix’ this article will specifically address the...
Dionne Smith, Director DPS Brand Consultancy LtdJul 6, 20214 minClient/Customer Profiling Part 1 – The Boston Matrix If you’ve been in business for a few years and built up a solid bank of clients or customers, but your business relationships are not all...
Dionne Smith, Director DPS Brand Consultancy LtdMay 12, 20214 min5 Steps for Creating A Niche Audience to Build Your Personal BrandWhen you think about the people you follow online or those who are doing well within your industry, you will have noticed that they are...
Dionne SmithSep 21, 20204 minDo You Have the Foundations of a Great Brand?I’ve spent the last 20+ years working on and developing brands and I have seen how much the word ‘Brand’ has transformed during that...